Colorful banners have been placed up and down Main Street in an effort to enhance downtown and highlight activities available in the area, from bicycling and golfing to fishing and rafting.
The banners were a cooperative effort of the City of Delta, Delta County Tourism and the Community Revitalization Program (CRP).
The CRP team took shape last spring following a brainstorming session coordinated by Downtown Colorado, Inc., which resulted in the formation of small, community-minded groups to focus on promotion, economic restructuring and other strategies for revitalizing Delta's commercial core.
The promotions committee is chaired by Catherine Rodeback, a Main Street business owner. "We hope the banners make downtown more attractive while highlighting natural resources and venues available in the city and outlying areas," she said.
Linda Sanchez, executive director of the Delta Area Chamber of Commerce, and Kelli Hepler, county tourism coordinator, spearheaded the project. The project hit a snag when they realized the brackets from which the banners would be hung needed to be repaired. After paying for those repairs, there would be little left to purchase the banners.
Fortunately, city utilities director Steve Glammeyer found another solution through Welfelt Welding and the repairs were completed locally at a lower cost.
Linda Sanchez and former city manager Joe Kerby went through the photos provided by Kelli Hepler and they came up with seven concepts they felt would catch attention. They ordered 20 copies of each design, for a total of 140 banners.
"We hope they'll have some stopping power for the tourists," Sanchez said.blog comments powered by Disqus