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Local small businesses join national promo

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Photo by Hank Lohmeyer The Small Business Saturday promotion last weekend brought interested browsers and shoppers to stores and restaurants on Main Street and throughout the valley.
Photo by Hank Lohmeyer A new small business marketing idea was incorporated into the Small Business Saturday promotion last weekend. Retailers who don’t have a store front presence in the town were given some co-op space in other businesses that do have store fronts. Above, 4B’s Brewery made space available for StitchWorks and its lines of home team Bruin boosting apparel and accessories. StitchWorks also used the occasion to co-market with Recoil H.O.G’s, a marketer of 2nd Amendment apparel and accessories. Shown above are Thomas Huggett, part time employee and college student; Sharon Burks part time employee; and Megan Bardessona of Recoil H.O.G’s Tooth Gear.

Local small businesses throughout the Surface Creek Valley threw open their doors to the holiday season on Small Business Saturday held on Nov. 26. It was part of a national promotion to recognize the importance of shopping your local merchants.

Over 20 local businesses chose to participate, and the Chamber of Commerce exhanced the event. Special promotional deals were offered to shoppers and a "cash prize" contest is being conducted by the chamber.

In a new marketing twist, a few of the "brick and mortar" businesses invited some of their less visible comrades in commerce which conduct business via the internet to set up inside the store fronts.

Three of these online businesses "pop-up" displays were coordinated by the chamber at Munson's Main Street Gallery, and downtown the 4B's Brewery also hosted other entrepreneurs.

Some businesses that took the opportunity to set up displays included: Creations by Liz, Edge of Cedars, Fresh Baked by Grandma Cheryl, LuLaRoe by Julie Locke, Salamandre Apothecary, StitchWorks, Recoil H.O.G's Tooth Gear, and Tyra Beauty.

The Small Business Saturday promotion is sponsored nationwide by the U.S. Small Business Administration, with corporate sponsorship from American Express.

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