Colorado 4-H youth will have opportunities to learn valuable leadership skills thanks to $8,986 donated by Colorado Tractor Supply customers through Paper Clover, a biannual fundraising campaign held in partnership with National 4-H Council.
"Our loyal customers and dedicated team members continue to support 4-H through Paper Clover because they see the value in supporting the future of agriculture within their own communities and across the country," said Christi Korzekwa, senior vice president of marketing at Tractor Supply Company. "4-H programs, camps and conferences help develop today's youth into tomorrow's leaders, and the goal of Paper Clover is to expose more youth to those growth opportunities."
Earlier this month, Colorado Tractor Supply customers participated in Paper Clover by purchasing paper clovers -- the emblem of 4-H -- for a monetary donation of their choice at checkout in stores and online. The spring initiative raised more than $956,000 through customer donations. Awarded as scholarships to 4-H camps and other leadership events, every Colorado donation benefits Colorado youth.
"Since the beginning of Paper Clover, we have seen the fundraiser grow each year," said Jessica Holmes, store marketing manager at Tractor Supply Company. "To have the opportunity to directly play a role in the development of 4-H youth is the reason why we work so hard to support this mission."
"To see just how much Tractor Supply communities support 4-H and their local youth is incredible," said Jennifer Sirangelo, president and CEO of National 4-H Council. "Thanks to the Paper Clover partnership, more youth are given the opportunity to experience and benefit from 4-H and our programs."
The Paper Clover campaign will return this fall, from Oct. 3 to Oct. 14.