The Town of Cedaredge recently made an upgrade to the way it informs the community of the local happenings. It’s a digital, open submission calendar at the website visitcedaredge.com.
As indicated by Economic Development Coordinator and Town Clerk Kami Collins, this community information site differs from the town’s official site — cedaredgecolorado.com — as it deals with community events, tourist attractions, lodging, dining and recreation so that cedaredgecolorado.com can focus primarily on billing and governmental public data such as meeting agendas, ordinances and resolutions.
“You know, we’ve trained people for the last two or three years to use that paper calendar we put out but this will be a lot nicer and a lot more comprehensive so we’re trying to train people to go online and look at it,” Collins said, mentioning that it also takes some work off her already full plate, as she has been the one to create those calendars which have shipped out with the water bills and been available on the town’s governmental site.
According to Collins, the new way of allowing the community to remain informed on local happenings isn’t directly done through town staff at all.
“Visit Cedaredge is a private company in the works that the town is partnering with,” Collins said. “That is Gloria Crank’s visitor guide, she’s the one who has Over the Hill Media in Hotchkiss.”
“We just keep taking on projects, our little community is booming, and there’s a lot happening,” Collins said. “Something had to give and this is just one small piece that we can put the power back in the hands of the community.”
The town’s elevated role in taking over community promotion is in some part due to the late Cedaredge Area Chamber of Commerce’s discontinuation at the end of 2020. As an organization designed to promoted the businesses which paid membership fees, the chamber has always been the organization responsible for Applefest. Collins and the Town of Cedaredge have taken on this role as well, as previously reported.
This new calendar at visitcedaredge.com has a submission form under the “Community Calendar” tab, which allows anyone to fill in the event title, details, specifics and also to add an image and website.
Submissions are vetted by town staff before they go live on the site.
Town events, along with a few others, are already on the new calendar as far out as Oct. 31. Current community features include The Old Slaughterhouse Flea Market every Saturday 8 a.m.-3 p.m., Silent Summer Games spanning from June 5 to Aug. 21 and Vacation Bible School at the Cedaredge First Baptist Church this week.
The new calendar is also easier to discover for both town residents and visitors.
“Really, it comes down to SEO,” Collins said. “When tourists and travelers are looking for things to do in the area, they’re not Googling things like ‘Town of Cedaredge.’ They’re Googling ‘What to do in Cedaredge, Colorado,’ or ‘Visit Cedaredge,’ so [Crank’s] website ranks a lot higher and her website is a lot more user friendly and intuitive than a government website.”
The site also has features for finding dining, lodging and recreational opportunities, including, for instance, bike maps for areas around Delta County. It also has information on everything one would want to know about the area before moving in.